Cynthia is the data analyst for FishChoice, a tech-based non-profit that provides online tools for seafood businesses in order to power progress on seafood sustainability. She has a background in behavioral decision research and originally started her career in the automotive industry before transitioning into marine conservation.

While working towards her MAS in Marine Biodiversity & Conservation from Scripps Institution of Oceanography at UC San Diego, she discovered her interest in the sustainable seafood movement. After graduating in 2019, she worked as a Project Associate with the NOAA Southwest Fisheries Science Center and Catalina Offshore Products collaborative team exploring culinary applications for underutilized seafood species and cuts.

Cynthia is also the Seafood Liaison (Slow Fish) co-chair on the Slow Food Urban San Diego board. When she's not outdoors or in the water, Cynthia spends the majority of her free time leatherworking for her side business, Giovanni Rose Handcrafted Creations, and exploring fish-based leathers.

Read Cynthia’s Posts on the Fishful Thinking Blog:

• Mercury in Seafood: What You Need to Know

• The Importance of Leather: How Fish Skin Leather Can Help Reduce Waste in a Seafood System